With more than 20 years of creative leadership experience across games and global entertainment, Jackie Jones is Vice President of Creative for Magic: The Gathering at Wizards of the Coast, where she leads the creative vision for one of the world's premier modern fantasy franchises. She oversees the multidisciplinary teams responsible for Magic's worldbuilding, narrative, visual identity, art direction, packaging, and product creative, bringing to life the worlds, characters, stories, and artwork that define the brand.

Beyond the core trading card game, Jackie partners across Hasbro to shape Magic's expansion into film, television, publishing, digital games, consumer products, and live experiences, ensuring every new expression of the franchise feels authentically Magic. She also leads creative for Magic’s Universes Beyond card sets, overseeing collaborations with world-renowned IPs including Marvel, Final Fantasy, Lord of the Rings, Avatar: The Last Airbender, Teenage Mutant Ninja Turtles, Star Trek, and more.

Since joining Wizards of the Coast in 2021, Jackie has helped lead Magic through a period of unprecedented creative and commercial success, driving a renaissance in worldbuilding across fan-favorite releases including Tarkir Dragonstorm, Edge of Eternities, Lorwyn Eclipsed, and Secrets of Strixhaven, while helping establish the creative foundation for the brand's continued expansion into entertainment.

Before joining Wizards, Jackie held creative leadership roles at The Walt Disney Company's Blue Sky Studios, where she contributed to acclaimed animated films including the Ice Age and Rio franchises, Ferdinand, Spies in Disguise, and Nimona. She holds an M.S. from Columbia University in Strategic Communications.